Swoop Events Load Time Optimization

I had the opportunity to help with optimizing and improving the company website for Texas based event planning company, Swoop Events. The website was graphic intensive and load times had to be improved for a better experience.

I started off by minimizing the size of the images and making them more fit for the web. That right there was a huge improvement. Moving few of the scripts to the footer, followed by combining some of them helped with the rest. Added some code bits into the .htaccess and we were good to go.


  • Page load time came down to 1.13 sec from the original 1.87 sec.
  • The page size came down to 439 kb from the original 711 kb.
  • Page speed score rose to 99 as compared to the original 86

Here is the Pingdom history of the website during the process.


Swoop Events Load Time Optimization

Hello, I am Arun Basil Lal. Thank you for reading!

I am a WordPress product developer and creator of Image Attributes Pro. I am passionate about solving problems and travelling the world.

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