Blog Archives

The Goldilocks Dilemma – Choosing A CMS

Above and beyond, my experiences with WordPress have been the most straightforward, but I’ve worked with many other a content management system. Here are my thoughts on the three I have worked with most frequently

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5 Great Tips For Email Marketing To Moms

Not every mom is going to be interested in receiving emails about products and services, but there are plenty of moms who are. Depending on your line of work, this is the mother of all sales demographics and really, should be treated as such. Use these 5 tips to better suit your email marketing campaign for moms.

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Integrating Videos into Your Company’s Social Media Marketing Campaign

Social media can be considered any form of internet media that requires user participation. The very heart of social media is that it demands and depends on user-generated content, which—and this is the great news for businesses—consumers consider more trustworthy than an advertisement or marketing campaign directly promoting a company’s goods and services.

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Tips for Bloggers: How to Respond to Criticism

Hopefully, you’ve never experienced something like that; however, odds are you have found or will eventually find yourself on the receiving end of a leveled, logical critique of some of your ideas. Here are some things to consider as you prepare a response to the criticism.

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How to Write an Excellent Music Review

How do you break through the clutter of online pseudo-journalism and write music reviews that keep readers coming back? There are three key elements to include: criteria, context and flavor.

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