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Social media can be considered any form of internet media that requires user participation. The very heart of social media is that it demands and depends on user-generated content, which—and this is the great news for businesses—consumers consider more trustworthy than an advertisement or marketing campaign directly promoting a company’s goods and services.
Hopefully, you’ve never experienced something like that; however, odds are you have found or will eventually find yourself on the receiving end of a leveled, logical critique of some of your ideas. Here are some things to consider as you prepare a response to the criticism.
How do you break through the clutter of online pseudo-journalism and write music reviews that keep readers coming back? There are three key elements to include: criteria, context and flavor.
